EXPANDING THE CUSTOMER RELATIONSHIP MANAGEMENT SCOPE TO THE NON-PROFIT ORGANIZATIONS: AN ANALISYS FOCUSED ON THE E-UNIVERSITY DOMAIN Thanasis Daradoumis , Javier Faulin , Angel A. Juan , Francisco J. Martinez-lopez , Fatos Xhafa
	ONTOLOGY BASED DATA WAREHOUSING FOR IMPROVING TOURISTIC WEB SITES Alberto Salguero , Francisco Araque , Cecilia Delgado
	AN APPROACH FOR PREDICTING AND RANKING CONSUMER REVIEW HELPFULNESS Richong Zhang , Thomas Tran
	CONSUMER LOYALTY TOWARDS ONLINE SERVICE PROVIDER: THEORETICAL MODEL OF RELATIONAL DETERMINANTS TOWARDS TRAVEL WEBSITE Christine Amir
	THE ONLINE POWER GAME: MARKETING STRATEGIES TO MANAGE THE ENHANCED CONSUMER’S EMPOWERMENT Inma Rodríguez-ardura , Francisco J. Martínez-lópez , Antoni Meseguer Artola
	TOWARDS A GENERAL MODEL OF THE B2B STANDARDS IMPLEMENTATION PROCESS Eva Söderström
	MOTIVATIONAL CHARACTERISTICS TO PREDICT ACCEPTANCE OF THE WEB SITES: AN EMPIRICAL STUDY OF TASK-ORIENTED SPANISH USERS Manuel J. Sánchez-franco , Ángel Francisco Villarejo-ramos , Javier Rondán-cataluña
	MOBILE SERVICE: AN EMPIRICAL STUDY OF 2/2.5G USERS’ BEHAVIOR AND IMPLICATIONS TO ROLL-OUT OF WIMAX NETWORK Wee Kheng Tan , Hao-yang Li
	USING SELF-SERVICE TECHNOLOGIES (SST) IN A RETAIL SETTING: A STUDY IN TAIWAN’S CONVENIENCE STORE CONTEXT Wee Kheng Tan , Shih Kuo Chen
	BUSINESS PARTICIPATION IN THIRD-PARTY CONTROLLED E-MARKETPLACE: AN EXPLORATORY MODEL Alemayehu Molla , Hepu Deng
	AN EVALUATION OF AN ADAPTIVE MULTI ISSUE NEGOTIATION METHOD Amira F. Hosni , Simon Stobart , Ibrahim F. Imam , Harry Erwin
	A PREFERENCE LIST BASED RECOMMENDER SYSTEM FOR TOURISM INDUSTRY, DESIGN AND IMPLEMENTATION Aliakbar Nik Nafs , Arash Nik Nafs , M. Masoud Javidi
	WIKI-DIC: IMPLEMENTING AN E-VOTING APPLICATION TO SUPPORT USER-GENERATED CONTENT T.l. Theodorou , G.e. Violettas , C.k. Georgiadis
	SOCIAL EFFECTS OF PHISHING ON E-COMMERCE Simi Kamini Bajaj , Steve Hansen
	B2C E-COMMERCE DEVELOPMENT IN TOURISM INDUSTRY IN CHINA Hongxiu Li , Reima Suomi
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