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Title:      IMPLEMENTING E-LEARNING IN AN EXECUTIVE MBA SETTING: CRITICAL CHALLENGES AND SUCCESS FACTORS
Author(s):      Patricia Mayer Milligan , Timothy Kayworth
ISBN:      972-98947-0-1
Editors:      António Palma dos Reis and Pedro Isaías
Year:      2003
Edition:      1
Keywords:      Executive MBA, EMBA, e-Learning, Blackboard .
Type:      Full Paper
First Page:      27
Last Page:      33
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      While e-Learning is not a new concept, there remain numerous unanswered questions regarding how students as well as instructors can most effectively interact in “virtual” web-based learning environments. One thing is clear; the ability to deploy information and communication technologies (ICT) to facilitate learning in a virtual environment is not entirely a matter of technology. Rather, those seeking to deploy such technology in learning environments must consider a host of human as well as technology-related factors (Laudon & Laudon, 2002). The purpose of this study is to report the results of an e-Learning initiative at a private university’s executive MBA (EMBA) program. While a number of studies have examined e-Learning in other contexts, relatively few have studied this phenomenon in EMBA contexts. One notable exception to this has been DeSanctis & Sheppard’s (1999) of Duke University’s EMBA distance program. Through reporting these results, the authors intend to provide reader’s with useful information that may help future attempts by others to initiate e-Learning initiatives in similar learning environments. The following section provides background on the EMBA program initiative as well as the technology used to initiate the e-Learning initiative. Next, we discuss how our data were collected and analyzed. The final two sections discuss our results and conclude with recommended strategies for implementing e-Learning initiatives in EMBA environments.
   

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