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Title:
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GENDER-BASED DIFFERENCES IN THE USE OF MOBILE DEVICES: ARE THERE DIFFERENCES IN THE USE OF VARIOUS FUNCTIONS, SOCIAL NETWORKING SERVICE, AND APPS? |
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Author(s):
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Hiroko Kanoh |
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ISBN:
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978-989-8533-41-8 |
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Editors:
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Piet Kommers and Guo Chao Peng |
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Year:
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2015 |
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Edition:
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Single |
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Keywords:
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Mobile Devices, social networking service (SNS), Gender |
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Type:
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Short Paper |
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First Page:
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193 |
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Last Page:
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196 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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Smartphone usage is low in Japan, compared to other countries around the world. In particular, there are disparities between genders, with the use of smartphones occurring at a lower rate among women than men. The purpose of this paper is to assess whether there are also gender-based differences associated with the use of tablets, other mobile devices and apps, and, if so, to explain these differences. Based on the results of this study, no gender-based differences were found for about half of the mobile devices studied, or for apps including Facebook and other social networking service (SNS). As for items that did have gender-based differences, it was found that they were often used more frequently by women. |
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