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Title:      EXPLORING FEASIBILITY OF ALTERNATE CHANNELS OF INFORMATION DISSEMINATION: STUDY OF INTERNET SEARCH BEHAVIOR AND BUSINESS MODELS AND A SURVEY OF RURAL CONSUMERS INFORMATION NEEDS
Author(s):      Rajanish Dass
ISBN:      978-972-8924-57-7
Editors:      Miguel Baptista Nunes, Pedro Isaías and Philip Powell
Year:      2008
Edition:      Single
Type:      Short Paper
First Page:      271
Last Page:      275
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      Information plays a vital role in lives of individuals/groups for development and growth. Just information does not serve the purpose, but accurate information does. People are continuously in search of types of information as per their need. The need for information is growing as the society is making a transition towards becoming an information society. This thrust for more and more information has enabled Search engines to get information from any corner of the world to a person’s desktop within fraction of seconds. These are being recognized as one stop point to gather any type of information as per the users’ convenience. Thus saving time and cost for the information seeker.
   

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