Title:	E-BUSINESS STRATEGY IN CHINA: INTERNET PIONEERS VS PRAGMATISTS
Author(s):	Matthew Hinton, Yan Tao
ISBN:	978-989-8704-11-5
Editors:	Piet Kommers, Pedro Isaías, Claire Gauzente, Miguel Baptista Nunes, Guo Chao Peng and Mário Macedo
Year:	2014
Edition:	Single
Keywords:	e-business strategy; China; Internet pioneers; Internet pragmatists
Type:	Poster/Demonstration
First Page:	411
Last Page:	413
Language:	English
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Full Contents:	click to dowload
Paper Abstract:	This research addresses how Chinese companies develop strategies that support e-business enabled value creation. Nine in-depth cases studies are undertaken across three distinct industries (housing development, manufacturing, and B2C retail) using an integrated strategy framework that combines value chain theory with the resource-based view (RBV). The findings highlight some of the key characteristics of e-business strategy formulation, as well as how e-business value creation features differently between ‘Internet pragmatists’ and ‘Internet pioneers’.
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