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Title:
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E-BANKING VALUE CREATION STRATEGIES: THE CASE OF THE SAUDI INVESTMENT BANK |
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Author(s):
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Mohammed Al-jadeed , Alfonso Molina |
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ISBN:
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972-8924-02-X |
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Editors:
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Pedro Isaías and Miguel Baptista Nunes |
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Year:
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2005 |
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Edition:
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1 |
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Keywords:
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E-banking, Value creation, Implementation, Sociotechnical constituencies, Saudi Investment Bank, Saudi Arabia. |
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Type:
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Full Paper |
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First Page:
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118 |
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Last Page:
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129 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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The aim of the paper is to look at the sources of value creation in e-business with particular emphasis on the processes of how banks implement e-banking to build their capabilities as well as to create new value strategies. The paper makes use of a combination of case study approach as research methodology, and network approach as theoretical framework. Specific questions addressed are (1) how value is created in e-banking, (2) how e-banking capabilities have been built, and (3) what has been the role played by e-banking in shaping the strategic direction of banks. The answers to these questions were grounded on the results of empirical research recently conducted on a corporate Saudi bank. Results indicate that differentiation niche and accelerating capability building strategies are related to the emergence and evolution of e-banking. |
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