Title:
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DAC LINK. A 2.0 TOOL FOR SME'S DESIGN INNOVATION |
Author(s):
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Venanzio Arquilla , Davide Genco |
ISBN:
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978-972-8924-59-1 |
Editors:
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Katherine Blashki |
Year:
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2008 |
Edition:
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Single |
Keywords:
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SME's, networking, sharing Innovation, co-creation, digital arena, design driven innovation |
Type:
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Poster/Demonstration |
First Page:
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371 |
Last Page:
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373 |
Language:
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English |
Cover:
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Full Contents:
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click to dowload
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Paper Abstract:
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The fast and fluid changing market place in a competitive globalized context (Bauman, 2002), the
increasingly aggressive competition (due to the reduction of production costs and not only) and the high
variability in the usage and mixing of products and services imposes that companies, especially SMEs and
Craftsman Firms, develop new capabilities, in order to generate visions and interpret the signs of these
transformations. |
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