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Title:
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BLENDED LEARNING AND THE MBA: HYGIENE FACTORS, MOTIVATORS AND LIMINAL SPACES |
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Author(s):
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Andrew Rothwell |
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ISBN:
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978-989-8533-48-7 |
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Editors:
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Piet Kommers and Pedro Isaías |
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Year:
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2016 |
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Edition:
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Single |
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Keywords:
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MBA, Blended learning, Hygiene factors, Liminal spaces |
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Type:
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Full Paper |
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First Page:
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115 |
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Last Page:
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122 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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This paper presents an evidence-based approach to blended learning development on an MBA in a research intensive UK university. Although blended learning MBAs represent a small proportion of comparable programmes, there was recognition that current provision did not meet either student needs, or expectations. Results indicate a body of students with high expectations, incorporating their constant connectedness and a desire to learn in liminal spaces with smaller learning objects in a variety of media. At the same time physical facilities and other aspects of learning support can be hygiene factors which can influence student dissatisfaction. This paper reports an important step on a journey towards developing a programme based on a range of learning strategies, emulating best practice and relevant to the travel, work and study habits of our learners. It contributes to understanding contemporary MBA student expectations, matching these to blended learning strategies, and recognition of the potential of liminal space in learning as a space in between other events, where learning is facilitated by problem-based approaches through a variety of media. |
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