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Title:
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BEHAVIORAL ANALYSIS OF SNS USERS WITH REGARD TO DIET |
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Author(s):
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Masashi Sugano, Chie Yamazaki |
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ISBN:
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978-972-8939-40-3 |
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Editors:
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Piet Kommers, Nik Bessis and Pedro Isaías |
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Year:
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2011 |
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Edition:
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Single |
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Keywords:
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Social network service, health care, diet, behavior change |
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Type:
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Short Paper |
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First Page:
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167 |
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Last Page:
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170 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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In this paper, we verify the behavior of Social Networking Service (SNS) users who focus on diet and clarify points for utilizing such a SNS more effectively. We analyzed the utilization of Yahoo Diet Diary by 2500 users. As a result, we clarified the characteristics of users who were long-time users of the SNS and found that weight loss over 90 days from the start of using the service was significant. Moreover, we revealed the characteristics of users who experienced significant weight loss through active communication via the SNS. The study also showed that significant weight loss and posting messages frequently were characteristics of users who actively communicated through the SNS. |
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