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Title:
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AGGRESSIVE LANGUAGE AND INSULTS IN DIGITAL POLITICAL PARTICIPATION |
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Author(s):
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Francesca DErrico, Isabella Poggi, Rocco Corriero |
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ISBN:
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978-989-8704-11-5 |
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Editors:
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Piet Kommers, Pedro Isaías, Claire Gauzente, Miguel Baptista Nunes, Guo Chao Peng and Mário Macedo |
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Year:
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2014 |
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Edition:
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Single |
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Keywords:
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Insults, aggressive language, comments, digital discredit, follower behavior, digital compliance |
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Type:
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Full Paper |
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First Page:
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105 |
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Last Page:
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114 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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The paper presents a socio-cognitive model of discredit in political communication by focusing on aggressive language in the web to analyze different types of speech act like insults and evaluative comments. Based on this model a case study is presented on the aggressiveness of a political leader and his followers on social media, trying to disentangle the social and linguistic mechanisms implied in this kind of communicative exchange. Results, by means of a quanti-qualitative methodology, highlight the emerging of a polarization of reactions to a political leaders verbal aggression: the great majority of his followers exacerbate tones but at the same time an active minority grows expressing indignation and reflecting on political morality by divergent comments. |
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