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Title:      INCORPORATING NEW MEDIA IN HUMAN TO HUMAN COMMUNICATION – THE CASE OF OCCASIONAL GREETINGS
Author(s):      Przemyslaw Polak
ISBN:      978-972-8939-82-3
Editors:      Piet Kommers and Pedro Isaías
Year:      2013
Edition:      Single
Keywords:      Internet, e-society, new media, social networking services, electronic mail.
Type:      Full Paper
First Page:      131
Last Page:      138
Language:      English
Cover:      cover          
Full Contents:      click to dowload Download
Paper Abstract:      The growing popularity of new media has changed human communication practices. The paper presents the results of a survey, conducted among the students from New Zealand, Poland and the Netherlands, on the use of different forms of communications in human to human relations. The study concerns one of the most popular messages sent between people – occasional greetings. The survey shows that the most popular form is an SMS, but traditional greeting cards still compete successfully with other electronic forms. Moreover, sending traditional cards is slightly more popular than using electronic greeting cards provided by social networking services or web portals.
   

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